Have you just bought a Norco bike? Be sure to register your bike at https://www.norco.com/bike-registration/.
Registering your Rocky Mountain bike is an important step in activating your bike's warranty - visit https://www.bikes.com/en/bikeregistration.
Bicycle registration provides a record of who owns the bicycle. It's easy to register on the Electra website - visit https://www.electrabike.com/support/product-registration.